All use cases

Atreum for property developers

Move from development model to market-ready story.

Use the IFC or plans your project already produces. Review the building in the browser, place it on its real site, test materials and daylight, furnish the important spaces and create the images your sales, planning and investment conversations need.

  • IFC2x3, IFC4 and IFC4.x
  • Interior and exterior views up to 4K
  • Real surroundings and location-aware sun
Harbour Residences / Development modelBrowser workspace
Property development shown from furnished model to finished visualizations
One connected building sourceMany sales and planning views
Finished outputPre-sales imagery from the live model
Start withPNG · JPG · WebP · IFC2x3 · IFC4Finish withEditable 3D · saved views · GLB/OBJ · 2K/4K images

Stop rebuilding the same project

The BIM model can become a communication asset.

A development team often has detailed building information long before it has images that buyers, investors or neighbours can understand. Traditional visualization starts another brief, another model and another round of coordination.

Atreum keeps the source, spatial review, visual design and final imagery in one browser workflow. As the project evolves, return to saved cameras, adjust what changed and produce the next view without losing the building behind it.

One source, one connected workflow

From IFC coordination to a finished sales view.

Open the model, prepare the story and create the output without passing the project through a separate visualization pipeline.

  1. 01

    Open the development source

    Import an IFC building with its storeys, units, rooms, element groups, colours and phases, or begin from early plan drawings.

  2. 02

    Prepare the building

    Inspect the hierarchy, isolate a floor or unit, hide unfinished systems, create sections and save the camera angles stakeholders need.

  3. 03

    Build the visual direction

    Apply surfaces, furnish key interiors and describe terraces, landscaping or design objects directly to the design assistant.

  4. 04

    Create the campaign views

    Generate interior and exterior images, restore approved views and keep model exports for agencies, sales teams and future revisions.

Built for an evolving project

More output from the building work already done.

Keep marketing, stakeholder communication and model review closer to the same source of truth.

01

Start before the photography exists

Create believable launch and pre-sales material while the building is still being designed, approved or constructed.

02

Revise without restarting

Saved views, model versions and adjustable scene decisions make a changed facade or apartment easier to communicate again.

03

Show the project at every scale

Move from a building overview to a floor, unit, room or street-level view without commissioning a new source model for each.

Building explorerBuilding · 6 storeys · 42 spaces
Editable furnished 3D cutaway model in the Atreum workspace
BuildingStoreysUnits & roomsElements & assemblies
Live section · 3.20 m

The model remains useful

Turn the development model into a visual workspace.

The IFC is not treated as a disposable upload. Its spatial hierarchy remains navigable while you prepare clearer sections, furnished rooms, facade studies and final presentation views.

Inspect the real structure

Navigate floors, units, rooms, elements, assemblies, phases and named materials without flattening the building.

Control what the view contains

Hide an element or a whole category, isolate a place and use a section box or cut height to reveal what matters.

Apply presentation finishes

Use realistic library surfaces or direct the interior and exterior finish with project-specific material notes.

Design in conversation

Describe terraces, planting, furnishings or architectural objects and let the design assistant build them into the scene.

Add the real site

Place the building at its coordinates, align it to true north and switch surrounding terrain and buildings on when needed.

Keep portable outputs

Save camera states and versions, capture views, create presentation images and download GLB or OBJ for the next tool.

Not a building on an empty plane

Let people see where the development belongs.

Position the model at the project address, align the footprint and use surrounding buildings, streets, terrain and real sunlight to make massing and exterior images feel connected to the actual place.

Place the building
Use IFC coordinates, search an address or position and rotate the model yourself.
Review real daylight
Set the date and time; the sun follows the selected location and true north.
Return to the exact view
A saved view restores its place, lens, hidden parts, section, sunlight and camera.
Apartment building shown within its surrounding urban context
Placed on the project siteTerrain, streets and neighbouring buildings
N ↑
☼ Location-aware sun · 16:30

Useful across the development cycle

One workspace for more than the final brochure.

Use the same prepared project for internal decisions, approvals, sales material and later revisions.

  • 01 Explain massing and site relationships with real surrounding context.
  • 02 Prepare apartment and amenity views before sample units are available.
  • 03 Give sales and marketing teams several cameras without several modelling briefs.
  • 04 Keep GLB, OBJ, captures and model versions available for the next project conversation.

Bring the file you already have

Your development model is already the beginning.

Upload the IFC or plans, open the building in a private workspace and turn the views that matter into finished visual communication.